Bridging the gap between market insights and product excellence
I thrive where real-world hustle meets structured thinking — listening closely, simplifying complexity, and building with intent.
Whether it's sitting across from a local retailer or mapping a new app flow, I care deeply about understanding people and solving problems that make their lives easier.
With a mindset rooted in action and empathy, I move seamlessly between the ground and the grid — learning from the field, designing with clarity, and collaborating to bring ideas to life.
When I'm not breaking down flows or debugging GTM strategy, you'll find me dissecting product case studies, building in public, or talking to users.
Building products that solve real problems
Alt Mobility
GoPllay
Improved user connection and engagement for a sports networking app with >100K downloads.
Balaji - Wholesale Venture
Founded and scaled a wholesale business, gaining hands-on exposure to real-world commerce and customer behavior.
Academic foundation for product excellence
Indian Institute of Management (IIM)
Sirmaur, India
Class of 2025Banaras Hindu University (BHU)
Varanasi, India • CGPA: 8.10/10.00 • AIR 382 out of 4 lac applicants
Class of 2023Deep dives into product strategy and user experience
Studied supply-side inefficiencies on Airbnb in Tier-2 cities and built a feature-prototype to improve visibility for trustworthy yet under-reviewed listings. Focused on solving discovery, not suppressing pricing.
Identified a discovery and education gap in the crowded credit card market, where users struggle to choose the right card. Built a simple yet powerful MVP that profiles users through a few questions and recommends suitable cards.
Try the ToolComing soon :)
Conducted a case study on a WhatsApp chatbot for enhancing post-purchase engagement. Focused on increasing conversions through strategic notifications, reminders, and follow-ups.
View DetailsExamined user experience and identified pain points via surveys and competitor analysis, resulting in actionable insights and wireframes.
View DetailsStudied the app to understand features and user personas, mapping their needs and pain points. Designed user journey and suggested enhancements.
View DetailsOpen to Product roles, intros, or just geeking out on builds. Cheers!